Your watch sees your rhythm.We tell you what to do with it.
Put your training week in and SHE reads it against your cycle, sleep and energy, then tells you which sessions your body is actually set up for: when to push, when to hold, when your peak window opens.
of women say their cycle directly affects their work performance. Every work calendar pretends this isn't happening.
of women say their cycle drains their energy — yet every wellness app treats it as a footnote, not a forecast.
0 apps that read your cycle phase and automatically adjust what's on your plate today. That's the gap SHE closes.
Based on Ponzo et al., 2022 · SAGE Open Medicine
This is what one month actually feels like
Three gaps
we're closing
Adjusted, not skipped.
Your follicular window is your PR window. Your luteal phase is injury territory.
SHE tells you which one today is and suggests how to train, so you always make the call with the full picture.
Coached, not tracked.
Every app you've used logs your bad nights and does nothing with them.
SHE starts working four days before your late luteal window, with guidance on temperature, timing and wind-down, before the bad nights start.
Planned, not earned back.
Rest days happen when you're already wrecked, which means they land too late to protect the week.
SHE puts them where your body will actually need them, so a hard block doesn't cost you the next one.
Not generic advice. Your actual plan.
SHE takes the sessions you've already put in and tells you which ones today is built for. No generic recommendations. No wondering why last week felt easy and this one doesn't. Just open the app and plan your next week around how you'll actually feel.
What women say
I 100% schedule my life around my cycle.
I try to do as much as I can while my energy and mood are at their best so it's easier to have quieter, less productive days later in my cycle.
The worst time for sleep and mood, even in people without major PMS, is during the 4–5 days before your period through the first two days of your period.
The apps are most accurate if your cycles are really really regular, but the people who most need an app are the people whose cycles aren't regular.
Week two is the best window to take my training to the next level.
Built on science.
Closed to everyone else.
Your data is safe with us
No data sold to advertisers. No sharing with third parties. Everything is processed on your device — your information never leaves your phone.
Science-backed, always
Every recommendation SHE makes is grounded in peer-reviewed research on hormonal cycles, sleep science, and exercise physiology.
Imagine a month where every week makes sense
Not a wellness app. Not a period tracker. A performance layer that uses your biology as an input — not an obstacle.
LAUNCHING 2026 · JOIN THE WAITLIST
Be among the first
Other apps are cycle trackers. SHE is a life planner built around your cycle. We don't ask you to log symptoms and stare at a calendar. We give you a daily action plan based on your phase.
Yes. SHE is built around a symptom-based model, not a calendar one. An irregular cycle is our core use case, not an exception.
Everything is processed on your device. Your data is never shared with advertisers, analytics platforms, or any third parties — ever.
We're planning a closed beta for waitlist members. The timeline depends on how quickly we gather the right feedback from early users. Signing up now means being in the first wave.
We're working on this. The beta will include basic support. The full version will be personalised for hormonal contraceptive users. Leave your email and we'll notify you first.
Follow along on Instagram
Training tips, cycle science, and the product as we build it — posted where you already are.
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